NorthPrime is the brainchild of M. Williams, a visionary designer hailing from Los Angeles, the hub of entertainment and conceptual design. Williams was quick to realize the potential of the digital realm and began developing the design structure that would ultimately become NorthPrime.

With a focus on cutting-edge design, NorthPrime has contributed to the success of several companies, including Harley-Davidson, Maui & Sons, and TRENDnet Electronics. One of the most significant achievements of NorthPrime was designing graphics for Harley-Davidson's 100th Anniversary bike, which sold out worldwide.

Despite being at the forefront of digital design, Williams remains committed to the physical elements of art. His perpetual goal is to stay ahead of the curve in digital concept and design while preserving the traditional elements of the art form.